“First principles thinking is the act of boiling a process down to the fundamental parts that you know are true and building up from there.”
We are in the midst of an inactivity crisis which accelerates the challenges of a rapidly aging population & growing inequities in the social determinants of health. People are actually getting older at a younger age. As Stephen Hawking said “The cause of most disease is we eat too much and move too little. Why more people don’t realize this is beyond my comprehension.”
To challenge the status quo & provide a science based & personalized approach to getting people back to activity.
“Movement as Medicine” is the benchmark for our community of coaches & clinicians who promote both self-management & independent functioning. Every person is entitled to:
1. Healthy longevity (prevention of non-communicable diseases (NCDs)) &
2. Sustainable athleticism
We empower coaches to leverage client expectations about weight loss & aesthetics towards these lifelong goals. Similarly, clinicians can bridge the evidence-practice gap by utilizing the “gift of injury” to promote these same aims rather than merely symptom management.
Over 2000 years ago, Aristotle defined a first principle as “the first basis from which a thing is known.”
“When we’re faced with complex problems, we default to thinking like everybody else. First principles thinking is a powerful way to help you break out of this herd mentality, think outside the box and innovate completely brand new solutions to familiar problems.”
Elon Musk, the founder and CEO of Tesla and SpaceX, says there’s a better way to innovate: start with a blank slate and use first principles.
“Don’t be a slave of the methods. The methods should serve the goals.” Dr Karel Lewit
“Time spent in assessment will save time in management.” Pr Vladimir Janda
— Dr. Craig Liebenson, D.C., Founder